As a senior leader in Canada for 25+ years, Leeanne has extensive marketing and commercial knowledge in building brands and businesses. Currently Leeanne is a President of her own consulting company, C2 Marketing and Productions Inc.
Previously from September 2012 to December 2015, Leeanne was President of m2, a division of IPG Mediabrands Canada. As a full-service media agency, Leeanne was responsible for the leadership and management of the agency, its 50+ communication and media specialists and its extensive client base.
Prior to m2, Leeanne worked at Coca-Cola Ltd for over 12 years. During that time, she held both marketing and sales positions including Vice President of Integrated Marketing and Group Director, The McDonald’s Division. During this time, she founded and co-chaired the Canadian chapter of The Coca-Cola Women’s Forum. Prior to Coca-Cola, Leeanne worked for Buena Vista Home Entertainment Canada, a division of The Walt Disney Company and Chris Lang and Associates.
Leeanne has served on both industry and community boards including Sheena’s Place, the Canadian Media Directors’ Council (CMDC) and Toronto’s Ronald McDonald House.